Roadmap

2018

Started an Economics track at Secundária do Restelo.

2020

Finished 12th grade at Secundária do Restelo.

Began learning web skills (HTML/CSS) and digital business basics.

2022

Left my part-time job to focus on developing practical digital skills: marketing, content, and online business operations.

2024

Graduated from IADE (Marketing & Advertising).

Shifted focus toward growth marketing + analytics and managing a real e-commerce brand (Shopify, ads, reporting, fulfillment).

2014

Moved from Ukraine to Portugal.

Started studying and adapting to a new environment.

2019

Graduated from Ukrainian Saturday School.

2021

Started part-time work (restaurant assistant) while beginning my Bachelor’s in Marketing & Advertising at IADE.

I joined the Marketing and Publicity course at IADE University.

Started building websites and learning e-commerce and online marketing.

2023

Deepened my knowledge through self-study (books/courses) and applied it in real projects: social growth, content creation, and performance marketing fundamentals.

2025

Running active YouTube channel and Discord community.

Managing growth and operations for Omona Candles: Shopify website, Instagram content, Meta/Google Ads, shipping workflow, and sales/ad performance tracking.

2014

Moved from Ukraine to Portugal.

Started studying and adapting to a new environment.

2018

Started an Economics track at Secundária do Restelo..

2019

Graduated from Ukrainian Saturday School.

2020

Finished 12th grade at Secundária do Restelo.

Began learning web skills (HTML/CSS) and digital business basics.

2021

Started part-time work (restaurant assistant) while beginning my Bachelor’s in Marketing & Advertising at IADE.

I joined the Marketing and Publicity course at IADE University.

Started building websites and learning e-commerce and online marketing.

2022

Left my part-time job to focus on developing practical digital skills: marketing, content, and online business operations.

2023

Deepened my knowledge through self-study (books/courses) and applied it in real projects: social growth, content creation, and performance marketing fundamentals.

2024

Graduated from IADE (Marketing & Advertising).

Shifted focus toward growth marketing + analytics and managing a real e-commerce brand (Shopify, ads, reporting, fulfillment).

2025

Running active YouTube channel and Discord community.

Managing growth and operations for Omona Candles: Shopify website, Instagram content, Meta/Google Ads, shipping workflow, and sales/ad performance tracking.